This location serves many pet owners from Hawthorne, Melrose and Palatka who many work or go to school in Gainesville, Fl.  Equally represented are downtown professionals, families of students at the University of Florida or PK Yonge Developmental Research School.  This location is also smack dab in the middle of Gainesville's renovation/revitalization efforts with the CRA.  This is walking distance from Halo Donuts and First Magnitude.